Some friends back home make fun of the way I frequently divide things into fifths: probabilities, progress, alcoholic beverages . . . anything. Well today my pro-fifthism is justified as we are 40% done with our Mod I final exams. LPO went well yesterday as we analyzed a very interesting case about leading change inContinue reading “Two Fifths Down, Three Fifths to Go”
Tag Archives: marketing
Missed Opportunities
In Friday’s POM class, Corey focused on knowledge brokering–how to find solutions to problems instead of solving them. As part of the lecture, he walked us through his own knowledge brokering experience at HP, which led to the invention of several products. One of these products was the HP Universal Notebook Expansion Base, which IContinue reading “Missed Opportunities”
Brazilian High
Yesterday was awesome. It was full of surprises from our faculty, each one better than the last. Because some prospective students read this blog and because the surprises were critical to today’s success, I’ll refrain from any real explanation. The cool part was that it was our first day of cross-functional project work: addressing aContinue reading “Brazilian High”
Marketing
What Ralf refers to as “tra la la” is actually quite interesting. Co-taught by Martin Koschat (Austrian) and Dominique Turpin (French), this course is a case-driven exploration of the entire marketing function, from understanding a market to taking products and services to that market. So far we’ve studied DVD production machine manufacturers, discount airlines, sportContinue reading “Marketing”