Some friends back home make fun of the way I frequently divide things into fifths: probabilities, progress, alcoholic beverages . . . anything. Well today my pro-fifthism is justified as we are 40% done with our Mod I final exams. LPO went well yesterday as we analyzed a very interesting case about leading change inContinue reading “Two Fifths Down, Three Fifths to Go”
Tag Archives: Martin Koschat
Marketing
What Ralf refers to as “tra la la” is actually quite interesting. Co-taught by Martin Koschat (Austrian) and Dominique Turpin (French), this course is a case-driven exploration of the entire marketing function, from understanding a market to taking products and services to that market. So far we’ve studied DVD production machine manufacturers, discount airlines, sportContinue reading “Marketing”